What3words automatically assigns a three-word address to any 3m x 3m square, on a grid of 57 trillion squares across the world. Co-founded by Jack Waley-Cohen and Chris Sheldrick, it’s designed to have a more usable coordinate system evolved from an early algorithm designed on a back of an envelope.

Growing a business from a good idea to a commercially feasible one hold valuable lessons  as Sheldrick shares here, as today I invite you to think of your own What3words.

What 3 words would you use as your own coordinate system to your dream – the way you want your future to be?

It could be 3 words in a sentence such as Scarcity Breeds Clarity, as Google CEO Sundar Pichai said in 2022.

In this article, Leo Bottary shares the 3-word concept he learned from Chris Brogan, chief of staff at Appfire, to guide your daily choices and actions.

Last year, I chose self-care, purpose, and intention. This year, I have chosen these 3 words:

Courageous.
This word is one that came up many times with me, my clients, and my work. Of all the actions and beliefs I’ve learned from myself and from conversations, is that it takes a courageous act, a thought, a step to bring about what we want in this world. Courageous living, courageous dreaming, courageous conversations, courageous listening, courageous action.

Alignment.
Recognising the things that light me up = happiness to success, and helping others have the same. Being honest with myself in recognising the heaviness that sits within me, is a way for me to recognise to pay attention and acknowledge that something isn’t aligned with my life and work.

Emerging.
Giving the time and space to emerge ideas and the future, consciously and with purpose. I have my own ritual now to do this, and I absolutely love (full alignment!) to give the space for others to do the same. Don’t underestimate the power of allowing others to – just talk. Sounds so simple, yet an art to practice (and park your ego, speed to act, and judgement).

When considering your 3 words, check in on the shoulds of expectation too. I think perhaps in the messiness of my own journey to this place (3 years and more of self-work), is acknowledging to create awareness of when you ‘should’ and move to want and need.

Here’s a wonderful video on the context of ‘shoulds’.